Social Media – The Newest Outlet for Great Customer Service

social-media-customer-serviceGone are the days when good customer service simply meant staffing the front desk with a friendly receptionist and answering the phone with a smile.

These days, customers expect their needs to be met in person, on the phone, and via text message, email, chats and even social media channels.

Ignoring any of these outlets for customers to get help, ask questions or lodge complaints can negatively impacts a business’ reputation in the eyes of the consumer.

The good news – and bad, depending on your point of view – about customer service moving to social media is that they are a public forum.customer service

Instead of private phone calls, texts, online chats or email conversations where consumers speak with just one or two company representatives, now these exchanges are being watched by dozens, hundreds or thousands of other people.

If customer service is handled well on a social media platform, a company can garner new fans and potential customers or buyers.

However, if the situation is handled poorly, the business can be subjected to bad PR, loss of customers, public backlash and internal turmoil.

Think for a moment about the last time you saw a company respond promptly and pleasantly to a consumer’s complaint on Facebook? Did you immediately feel more favorable toward that company? Probably. (See embedded images for a recent example from one of my own Facebook friends.)

Great customer service on social media matters.On the other hand, how do you feel when you see a business ignore any questions or complaints about their product or services on their Twitter or Facebook page. What if they respond to customer service posts or messages with short, defensive replies?

You’re probably not to eager to rush out and buy their product, right?

The takeaway from all this is that managing customer service online is just as important as manning the front desk or answering the phone at your business.

If you need help setting up your social media networks and managing them so your customers’ needs are met, please email me at 618creative@gmail.com today!

Save

203 Comments

  1. markari on March 28, 2022 at 8:55 am


  2. faukam on April 3, 2022 at 11:05 am


  3. eatiray on April 19, 2022 at 6:18 am


  4. kaehear on April 19, 2022 at 10:05 am


  5. wendfra on April 19, 2022 at 11:38 am


  6. janyfar on April 19, 2022 at 1:07 pm


  7. itapeat on April 19, 2022 at 2:56 pm


  8. lemmsop on April 19, 2022 at 4:23 pm


  9. isadar on April 19, 2022 at 5:54 pm


  10. oreskay on April 19, 2022 at 7:22 pm


  11. elmegian on April 20, 2022 at 9:58 pm


  12. ivanpra on April 21, 2022 at 12:21 am


  13. okafynn on April 21, 2022 at 2:50 am


  14. haveflaw on April 21, 2022 at 5:10 am


  15. gerarde on April 21, 2022 at 7:37 am


  16. talmcere on April 21, 2022 at 9:59 am


  17. athahead on April 22, 2022 at 5:54 pm


  18. erwyord on April 23, 2022 at 1:58 pm


  19. oswesaka on April 23, 2022 at 11:21 pm


  20. valofil on April 24, 2022 at 1:30 am


  21. makabam on April 24, 2022 at 6:03 am


  22. devywenz on April 24, 2022 at 10:55 am


  23. kirsxil on April 24, 2022 at 1:03 pm


  24. piercebe on April 24, 2022 at 3:11 pm


  25. jamdarr on April 24, 2022 at 5:20 pm


  26. talenr on April 25, 2022 at 2:13 am


  27. yvandare on April 25, 2022 at 9:28 am


  28. lyzasae on April 25, 2022 at 11:35 am


  29. raymyev on April 25, 2022 at 1:14 pm


  30. elimak on April 25, 2022 at 2:52 pm


  31. volxand on April 25, 2022 at 4:32 pm


  32. valeyla on April 25, 2022 at 6:11 pm


  33. yelykass on April 25, 2022 at 7:51 pm


  34. bledala on April 25, 2022 at 9:31 pm


  35. ballav on April 25, 2022 at 11:11 pm


  36. okamarj on April 29, 2022 at 10:57 pm


  37. rompan on April 30, 2022 at 12:22 am


  38. eldeli on May 3, 2022 at 7:05 pm


  39. renikel on May 3, 2022 at 8:10 pm


  40. chehana on May 4, 2022 at 7:43 pm


  41. beldtha on May 4, 2022 at 9:16 pm


  42. felsav on May 4, 2022 at 10:46 pm


  43. demjae on May 5, 2022 at 12:20 am


  44. chedem on May 5, 2022 at 1:51 am


  45. jahkapi on May 5, 2022 at 3:25 am


  46. goopan on May 5, 2022 at 4:58 am


  47. salell on May 5, 2022 at 6:30 am


  48. thetam on May 5, 2022 at 8:05 am


  49. noaradm on May 5, 2022 at 9:40 am


  50. zabysha on May 5, 2022 at 11:17 am


  51. ehaben on May 5, 2022 at 12:48 pm


  52. nahcho on May 5, 2022 at 2:23 pm


  53. quieha on May 5, 2022 at 3:54 pm


  54. barrgemm on May 5, 2022 at 5:28 pm


  55. wesqua on May 5, 2022 at 7:07 pm


  56. ammelau on May 5, 2022 at 8:41 pm


  57. rudomych on May 5, 2022 at 10:15 pm


  58. rudomych on May 5, 2022 at 10:15 pm


  59. dequjude on May 5, 2022 at 11:46 pm


  60. pacqua on May 6, 2022 at 1:20 am


  61. rahola on May 6, 2022 at 2:55 am


  62. hartjan on May 7, 2022 at 7:15 pm


  63. deroalph on May 7, 2022 at 8:54 pm


  64. kasechar on May 7, 2022 at 10:44 pm


  65. flanport on May 8, 2022 at 12:39 am


  66. natuvall on May 8, 2022 at 2:36 am


  67. reincha on May 8, 2022 at 6:10 am


  68. digella on May 8, 2022 at 9:35 am


  69. allcreag on May 8, 2022 at 11:18 am


  70. naiwal on May 8, 2022 at 12:58 pm


  71. randian on May 8, 2022 at 3:14 pm


  72. haidwari on May 8, 2022 at 10:30 pm


  73. amerott on May 9, 2022 at 12:13 am


  74. yazmaki on May 9, 2022 at 1:47 am


  75. ellivall on May 9, 2022 at 3:28 am


  76. shanber on May 9, 2022 at 5:09 am


  77. graalo on May 9, 2022 at 6:52 am


  78. brecar on May 9, 2022 at 8:36 am


  79. volrev on May 9, 2022 at 10:18 am


  80. hastalee on May 9, 2022 at 11:56 am


  81. coufurm on May 9, 2022 at 4:47 pm


  82. xerefre on May 9, 2022 at 6:29 pm


  83. sammar on May 9, 2022 at 8:10 pm


  84. ulftanz on May 10, 2022 at 6:11 pm


  85. daeldere on May 10, 2022 at 8:03 pm


  86. yanpil on May 12, 2022 at 8:35 am


  87. faltanj on May 12, 2022 at 10:18 am


  88. hayfran on May 12, 2022 at 11:57 am


  89. randfer on May 12, 2022 at 2:27 pm


  90. shaeug on May 12, 2022 at 7:12 pm


  91. chahill on May 12, 2022 at 10:29 pm


  92. harfinn on May 13, 2022 at 3:39 am


  93. jameard on May 14, 2022 at 4:01 pm


  94. ravchry on May 14, 2022 at 7:10 pm


  95. adelwar on May 14, 2022 at 8:45 pm


  96. udolhors on May 14, 2022 at 11:58 pm


  97. starrayl on May 15, 2022 at 7:05 pm


  98. marnoe on May 15, 2022 at 9:24 pm


  99. casinno on May 15, 2022 at 10:32 pm


  100. glyshe on May 15, 2022 at 11:41 pm


  101. ginnmigi on May 16, 2022 at 2:00 am


  102. wrenwin on May 16, 2022 at 9:06 am


  103. clarhenr on May 16, 2022 at 6:50 pm


  104. quadar on May 16, 2022 at 8:04 pm


  105. corbyard on May 16, 2022 at 9:20 pm


  106. talbnan on May 17, 2022 at 1:31 am


  107. expgra on May 17, 2022 at 2:53 am


  108. zirerre on May 17, 2022 at 4:16 am


  109. margilb on May 18, 2022 at 3:19 am


  110. darpra on May 18, 2022 at 5:14 am


Leave a Comment